Optiven Real Estate has launched a Valentine’s campaign rewarding customers with KSh 3,000 cashback when they invest in land across its projects under the popular#MauaNiPloti promotion.
Customers who either redeem ongoing payments or invest in new Optiven projects by paying KSh 300,000 are eligible for the cashback.
The campaign, first introduced in 2021, encourages Kenyans to turn Valentine’s into an opportunity for long-term investment.
CEO George Wachiuri said the campaign reflects Optiven’s commitment to making land ownership accessible and rewarding.
“Valentine’s is about giving something that lasts. Through #MauaNiPloti, we are encouraging Kenyans to choose an investment that grows in value and secures their future,” Wachiuri said.
General Manager Tom Kibet added that customer feedback informed the promotion, with many aspiring investors preferring entry points starting from KSh 300,000.
“Our customers want flexible and affordable entry points into real estate. This campaign is designed to include everyone within that bracket, especially first-time investors,” Kibet said.
Optiven’s portfolio features properties priced at KSh 500,000 and below, including Wema Gardens in Naro Moru and Kibali cha Watoto Wetu in Malindi, available as of February 2026.
Through partnerships with banks, SACCOs, and deposit-taking institutions, Optiven also provides flexible financing options, making land ownership easier for more Kenyans.
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