By Emmanuel Osinde, Tequila Brand Ambassador (Diageo)
For many, tequila is the life of the party — quick shots, salt, and lime. But for those who take the time to appreciate it, tequila is a spirit of remarkable depth, with centuries of tradition, craftsmanship, and cultural significance behind every sip.
Emmanuel Osinde, tequila brand ambassador for Diageo, is on a mission to shift perceptions by showing that tequila is not just for parties — it’s a refined drink to be savoured. Here are some fascinating facts that reveal the true story of tequila.
1. All Tequila Is Mezcal, But Not All Mezcal Is Tequila
The relationship between tequila and mezcal is often misunderstood. Tequila is a type of mezcal, but it must follow strict rules, including being made only in five Mexican regions: Jalisco, Michoacán, Tamaulipas, Guanajuato, and Nayarit. Mezcal, meanwhile, can be produced in many parts of Mexico, most famously Oaxaca.
2. Tequila vs. Mezcal: Different Agaves, Different Tastes
While both spirits come from the agave plant, tequila must contain at least 51% blue agave, which takes around eight years to mature. Mezcal can be made from more than 30 types of agave. Their production methods also differ: tequila’s agave hearts (piñas) are steamed in above-ground ovens, creating a smooth flavour, while mezcal’s are roasted in underground pits, giving it its signature smokiness.
3. Premium vs. Mixto Tequila
Not all tequila is 100% agave. By law, tequila only needs to contain 51% blue agave, with the rest made up of neutral cane spirits — this is known as “mixto.” Premium tequila, however, is crafted from 100% agave, giving it a cleaner, more authentic flavour. That’s why premium brands are prized for sipping, not just mixing.
4. The Agave Plant Only Gives Once
Tequila production uses only the heart of the blue agave, known as the piña. Once harvested, that plant’s life ends — unlike grapevines or fruit trees, which can produce season after season. Every bottle of tequila represents the one life of an agave that took years to grow.
5. The Truth About Salt and Lime
The ritual of licking salt and biting lime before tequila was never about tradition — it was a trick to mask the harshness of cheap, lower-quality spirits. For premium tequila like Don Julio, connoisseurs skip the salt and lime, sipping slowly to let the agave’s natural sweetness and character shine.
6. Three Official Classifications of Tequila in Kenya
In Kenya, tequila is recognised in three key categories, each offering unique flavour experiences:
- Blanco/Silver: Bottled immediately or aged less than two months. Crisp, pure agave flavour, perfect for cocktails like margaritas.
- Reposado: Rested in oak barrels for 2–12 months. Gains subtle oak and vanilla notes, versatile for sipping or mixing.
- Añejo: Aged 1–3 years. Rich amber colour with smooth, complex flavours, best enjoyed neat.
Raising the Glass Differently
Tequila is no longer just a quick shot — it’s a spirit with heritage, craft, and complexity. The next time you pour a glass, skip the salt and lime, take your time, and savour the unique journey from agave plant to bottle.
Because behind every sip of tequila is not just a drink — it’s a story.

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