Nairobi, June 16, 2025 — Global cloud communications leader Infobip has unveiled its latest innovation, the Conversational Experience Orchestration Platform (CXOP) — a next-gen solution built on agentic AI to transform how brands engage customers across marketing, sales, and support.
CXOP empowers businesses to move beyond rigid, rules-based systems to deliver dynamic, goal-oriented conversations at scale. The platform integrates intelligent AI agents capable of understanding context, adapting to behavior, and collaborating with human teams — all within one seamless interface.
“CXOP enables intelligent, empathetic interactions at scale,” said Ivan Ostojić, Chief Business Officer at Infobip. “It’s a foundational leap toward AI-first customer experiences that deliver measurable impact.”
Key capabilities of CXOP include:
- Real-time, personalized engagement across channels like WhatsApp, RCS, and web chat
- Faster resolutions with hybrid human-AI collaboration
- No-code and full-code deployment for instant scalability
- Context-aware agents that guide, solve, and act across the entire customer journey
Built on Microsoft Azure OpenAI Foundry Models, CXOP is available via the Microsoft Azure Marketplace, making it easier for enterprises to deploy without managing multiple vendors.
“CXOP is a true upgrade to customer engagement,” said Myladie Stoumbou, Sr. Director of ISV Partnerships at Microsoft. “It removes complexity and delivers certified, scalable AI solutions for today’s digital-first businesses.”
As consumer expectations for speed, relevance, and consistency grow, Infobip’s CXOP sets a new bar — delivering smarter, faster, and more human-like conversations that drive loyalty and growth.
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